About Novel Decorare
Who We Are
Novel Decorare is a premium interior and exterior decorative products company headquartered in Narasinayakapalayam, Coimbatore, Tamil Nadu. Founded with a singular vision — to bring world-class wall cladding, flooring, and decorative panel solutions to every Indian home, office, hotel, and commercial space — we have grown into one of South India's most trusted names in the WPC and PU decorative panel industry.
We specialise in the distribution and marketing of WPC wall panels, PU stone decorative panels, WPC solid floor panels, and a growing range of premium surface cladding solutions for residential, commercial, hospitality, retail, and architectural projects. Our product catalogue spans over 35 colour variants across 7 distinct WPC panel profiles — from elegant fluted textures and 3D box patterns to deep stone-grain and wood-finish surfaces — ensuring every designer and homeowner finds the perfect match for their vision.
At the heart of Novel Decorare is a commitment to quality, honesty, and long-term value. Every product in our range is rigorously selected to withstand India's unique climate conditions — monsoon humidity, intense summer heat, and the relentless wear of high-footfall interiors. Our panels are waterproof, termite-proof, scratch-resistant, and UV-stable, offering lasting beauty with zero maintenance.
Whether you are a homeowner in Coimbatore transforming a living room accent wall, an architect in Chennai specifying outdoor decking for a luxury villa, a hospitality designer in Bangalore cladding a hotel lobby in lightweight PU stone panels, or a builder in Madurai looking for a premium louver alternative across multiple units — Novel Decorare brings the right material, the right finish, and the right guidance for every project, every budget, and every space.
What Sets Us Apart
At Novel Decorare, we understand that the Indian construction and interior market — especially in Tamil Nadu and South India — demands products that perform in our climate: monsoon humidity, intense summer heat, and the wear of high-footfall spaces. Every product in our range is selected and tested to meet these demands. Our WPC panels and flooring are 100% waterproof and termite-resistant; our PU stone panels are lightweight enough for any partition wall; and our WPC decking is UV-stabilised and anti-slip for outdoor safety.
We serve customers across Coimbatore, Chennai, Madurai, Salem, Trichy, Tiruppur, Erode, and all major cities in Tamil Nadu. Beyond products, we provide genuine support: free WhatsApp consultations, sample dispatches within 48 hours, installation guidance, and a growing network of trained franchise partners across South India.
What Our Clients Say
Trusted by homeowners, builders, and designers across Coimbatore, Tamil Nadu, and all over India
"Novel Decorare's marble WPC panels completely transformed my client's bathroom. The finish is indistinguishable from real marble, and two years later there is not a single sign of moisture damage. I recommend them to every project where we need a premium, low-maintenance surface."
Priya Sharma
Interior Designer, Mumbai
"I ordered the WPC solid floor panels for my entire flat renovation. The WhatsApp consultation was extremely helpful — they guided me through quantity calculation and colour selection for each room. Installation was straightforward and the result looks fantastic."
Rahul Mehta
Homeowner, Pune
"We specified Novel Decorare's stone-finish WPC panels for the lobby cladding and WPC decking for the outdoor terrace of a boutique hotel. The quality and consistency across every panel was outstanding. Their team supported us from specification through to installation."
Anita Krishnan
Hospitality Designer, Bangalore
"As a builder in Coimbatore, I was looking for quality wall panel solutions for my residential projects. Novel Decorare's WPC panels are outstanding — the finish is premium and the bulk pricing is very fair. Their team demonstrated the products at our site in Coimbatore and the entire process was seamless. Now I specify Novel Decorare in every project."
Karthik Subramaniam
Builder & Developer, Coimbatore
"I visited the Novel Decorare showroom in Coimbatore and fell in love with the WPC floor panels in Teak Color. The installation was completed in a single day and my living room looks completely transformed. The floor is genuinely waterproof — not a single issue during the heavy Tamil Nadu monsoon. Highly recommend to anyone in Coimbatore."
Meenakshi Rajan
Homeowner, Coimbatore
"I renovated my restaurant interiors in Tamil Nadu with Novel Decorare's 2cm WPC wall panels. They look like real wood but need zero maintenance — exactly what a busy restaurant needs. The Coimbatore team was professional, delivered on time, and guided us through the full installation. My customers love the new look!"
Senthil Kumar
Restaurant Owner, Tamil Nadu
"The PU stone slate panels from Novel Decorare are exceptional for feature walls in residential projects — lightweight, fast to install, and the natural stone effect convinces every client. Their customer support is genuine and responsive. Novel Decorare has become my go-to source for decorative surface products."
Vikram Joshi
Architect, Delhi
Why Customers Choose Novel Decorare
WhatsApp Expert Support
Talk directly with our product specialists — get guidance on materials, finishes, and quantities before you buy.
Expert WhatsApp Consultation
Chat with our experts on WhatsApp to discuss your space, shortlist the right WPC or PU Decorating Stone panels, and get guidance before you order.
Tested for Indian Conditions
Every product is selected for monsoon humidity, summer heat, and high-footfall resilience — not just for looks.
Frequently Asked Questions
Common questions about our WPC panels, PU stone panels, WPC decking, WPC flooring, and franchise programme — from customers across Coimbatore and Tamil Nadu.
Ask on WhatsApp